Privacy Policy
At Betninja (“we”, “us”, “our”), protecting your privacy is a fundamental priority. This Privacy Policy explains how we collect, use, process, and safeguard your personal information when you visit and use our website betninja7.uk.com and associated services. By accessing or using our platform, you agree to the terms set out in this policy. If you do not agree, please refrain from using our services.
1. Data Controller
Betninja Ltd, registered and operating under the laws of the United Kingdom, is the data controller responsible for your personal data. For any questions or concerns about how we handle your data, please contact our Data Protection Officer at [email protected].
2. Information We Collect
We collect various types of personal data necessary to provide and improve our services, comply with legal obligations, and ensure a safe gaming environment. These include:
- Full name, date of birth, and gender
- Contact details: email address, telephone number, and postal address
- Account credentials and profile information
- Payment and transaction details, including deposits and withdrawals
- Device identifiers, IP addresses, and browser information
- Usage data such as login times, game activity, and session duration
- Documents provided for identity verification and compliance with Know Your Customer (KYC) and Anti-Money Laundering (AML) regulations
- Special category data you may voluntarily provide (e.g., health information for responsible gambling support)
- Information from third-party sources for fraud prevention and responsible gambling measures
- Communication content when you contact us via chat, email, or other channels
3. How We Use Your Personal Data
Your data is processed for the following purposes:
- To create, manage, and secure your Betninja account
- To verify your identity, age, and eligibility to use our services in compliance with UK Gambling Commission requirements
- To process payments, withdrawals, bonuses, and rewards
- To comply with legal obligations, including AML, tax reporting, and safer gambling regulations
- To communicate essential updates regarding your account, service changes, or policy updates
- To personalise your experience, including tailored promotions and content
- To send marketing communications with your explicit consent
- To monitor and analyse usage patterns to improve our platform and services
- To detect, prevent, and investigate fraud, money laundering, and other unlawful activities
- To generate anonymised, aggregated reports for internal use and regulatory compliance
4. Legal Basis for Processing
We process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. Our lawful bases include:
- Your explicit consent, where required (e.g., marketing communications)
- Performance of a contract between you and Betninja
- Compliance with legal and regulatory obligations
- Legitimate interests pursued by Betninja, such as fraud prevention and service improvement, balanced against your rights and freedoms
5. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes outlined above and to comply with applicable laws and regulatory requirements. Generally, data is kept for up to five years following account closure or last activity. Certain records, such as those related to self-exclusion or ongoing investigations, may be retained longer if legally required.
6. Marketing Communications
With your consent, we may send you promotional emails, SMS, or other messages about our offers and partner services. You can manage your preferences or withdraw consent at any time through your account settings or by using the unsubscribe link included in all marketing communications.
7. Cookies and Tracking Technologies
We use cookies, web beacons, pixels, and similar technologies to enhance your experience, including:
- Maintaining website functionality and security
- Remembering your preferences such as language and currency
- Analysing site usage and performance
- Delivering personalised advertising
You can manage or disable cookies via your browser settings; however, disabling essential cookies may affect website functionality.
8. Sharing and International Transfers
Your personal data may be shared with:
- Trusted third-party service providers (e.g., payment processors, software providers, identity verification firms)
- Regulatory authorities, law enforcement, and tax agencies when legally required
- Credit reference and fraud prevention agencies
- Affiliated companies within the Betninja corporate group for administrative purposes
- Other parties you expressly authorise
If your data is transferred outside the UK or European Economic Area (EEA), we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the UK Information Commissioner’s Office (ICO), to maintain data protection standards.
9. Security Measures
We implement robust technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These include encryption, secure servers, firewalls, access controls, and regular security audits.
10. Your Rights
You have the following rights regarding your personal data, subject to legal limitations:
- Right to be informed about how your data is used
- Right to access your personal information
- Right to rectify inaccurate or incomplete data
- Right to erasure (“right to be forgotten”) where applicable
- Right to restrict or object to certain processing activities
- Right to data portability
- Right to withdraw consent at any time without affecting prior lawful processing
- Right to object to automated decision-making, including profiling, with legal or significant effects
To exercise any of these rights, please contact us at [email protected]. We may require verification of your identity before processing your request.
11. Updates to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or services. Any updates will be posted on this page with a revised date. Continued use of our services after such changes constitutes your acceptance.
12. Complaints and Contact
If you have any concerns about our data handling or believe your rights have been violated, please contact us first at [email protected]. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at https://ico.org.uk.
For information about responsible gambling and support, please visit the BeGambleAware website.
Last updated: 27 June 2025














